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The Pre-Commerce Blog SEO SEM Conversion Optimization
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This is just a sample of the content found on this website. Please visit the website to read the entire page.
" Thoughts on optimizing sites, traffic, and revenues
June 11, 2006
The Pre-Commerce Blog has moved.
The Pre-Commerce Group is now Commerce360 Inc. (as explained here ) and this blog has been replaced by The Commerce360 Blog. Please visit us there and reset your subscriptions accordingly.
Posted by cdanuloff Link
May 12, 2006
The Beatles are Not Bigger Than Jesus, But Something Is
The new Google Trends product is getting lots of talk , but it took Google themselves to put it to the important use of proving that :
More people want sex than jesus
More people want jesus than Mel Gibson
Paris Hilton was bigger than jesus, briefly
The Beatles are not bigger than jesus, at least in 2006 (if only they had data from 1963...)
Search Engine RoundTable gives a good overview of how this tool can be used by online marketers.
Bonus: Don't miss the related research from Andrew Sullivan
Posted by cdanuloff Link
April 20, 2006
Click Fraud - Don't Just Follow The Money
Mark Cuban started a discussion about click fraud today , focusing on what is and isn't clickfraud. Most of his points, and those in the comments, look at the problem from the side of the clicker (who is generally the one perpetrating the fraud).
This is all interesting, but an easier way to define it is taking the viewpoint of the advertiser. If the person who clicked does not have genuine intent to either learn more about, or purchase, the product/service being advertised, then the click is 'fraudulent' (or better-yet 'invalid' as Andy Beal suggest).
Another c"
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