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The Long Tail - Wired Blogs
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"The Long Tail
A public diary on themes around my books
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« America's record store, like it or not
Main
A 4th Long Tail business category: Tools »
July 27, 2005
Filters 101
There's been some interesting discussion in the comments about what
kind of filtering works best and under which conditions. Reading it, it
occurred to me that I haven't seen a good taxonomy of filter types,
which would probably help tremendously. (Yes, I know, taxonomies
are so last century; feel free to collectively remix this into a much
more modern folksonomy out there on your own blogs). I'll lay out a first pass at a family tree here and then revise based on feedback.
There are, as I see it, two main categories of filters (or, to be precise, " post-filters ")--Software and
People--with several subtypes and loads of different variation in the
wild. In the following construction, I'm probably missing some sub-species (or an
entire genus or two), so please offer suggestions and corrections in
the comments. The Two Families of Filters:
Software (recommendations)
Wisdom of crowds (algorithms that measure collective opinion or behavior) Buzz: Google PageRank , del.icio.us , Technorati
Ratings (active * ): Netflix recommendations , eBay ratings
Behavior (passive ** ): Amazon recommendations, Audioscrobbler , Yahoo Music custom radio stations AI : Semantic analysis , audio analysis
People (tastemakers, influentials)
Pros ( editors ) : Critics, celebrities, Rhapsody category editors, librarians, SavageBeast (Pandora) musicologists (+)
Amateurs (mavens): Blogs, playlists, customer reviews , Wikipedia contributors , smart friends ( ++)
Mobs (distributed intelligence) : taggers , linkers, file-traders (+++) "
....
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