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Small Business Blogging
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"danbricklin.com/log
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Small Business Blogging
After the August 8, 2002, Trellix blogging announcement was made, it was interesting to see the difference in coverage in the press vs. on weblogs. Webloggers were interested in the integration story and the fact that there is a new player to give more options in the market. The non-blogging press on the other hand, especially in their questions during interviews, was very interested in the idea that blogs could be useful to small and other businesses. To me, this potential use is obvious, and has been written about more than once by Dave Winer and others . (There are some who concentrate on blogging use in large businesses for internal use. I'm talking here about small businesses with as few as one owner/employee.) Here is how I've been presenting it:
A reverse-chronological list of postings, with a managed archive, is a general function that can be used for many things. That's why there is a "blind men and the elephant" aspect to coverage about blogging. (For example, some articles only see warblogs, some concentrate on personal adolescent diaries, some talk mainly about lists of links to recent news, etc.) From my experience, small business people are very clever and will figure out (or copy) all sorts of ways to take advantage of things. Blogging will be no different.
There has been an impediment to widespread business blogging. Since traditionally blogging has been done with separate tools from those used to creat"
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